所在分类:  Amazon 所属圈子: Amazon Amazon各类申诉

产品差评多,业绩通知警告,让我给出解决方案,否则可能封店

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这是我上周五美国站收到的业绩通知小红旗,冻结了我几个SKU,原因是客户抱怨太多。我的好几个Listing,Review一直很低,在3星上下徘徊,但是卖了一年都没出警告,现在提示说,客户Complaints太多,让我在10天内给出解决客户抱怨的方案,如果给不出,可能会封店。
这些产品都是我店铺主推的产品,如果我不做这些产品,那店铺就没单子了,而且FBA还压了几千件货。
如果我改一改Listing描述和图片,也许只能提高一点点评分,也不能保证就能完全解决问题。到时候Listing申诉中承诺的改善,如果没有实现,会不会封店的危险很高?好纠结呀!
Dear xxx
We received complaints about item(s) listed at the end of this email. These item(s) did not accurately match the condition or description of the product mentioned in the product detail page of your listings.
 
Why did I receive this message?
Amazon has several product detail and listing policies to ensure customers have a consistent buying experience and receive items in the condition they expect.
 
Learn more about our policies in Seller Central Help:
--Product Detail Page Rules (https://sellercentral.amazon.com/gp/help/200390640)
--Condition Guidelines (https://sellercentral.amazon.com/gp/help/200339950)
--Amazon Product Authenticity and Quality Help Page (https://sellercentral.amazon.com/gp/help/G202010130)
--Best Practices in Product Authenticity and Quality (https://sellercentral.amazon.c ... %3D554)
--Prohibited Seller Activities and Actions (https://sellercentral.amazon.com/gp/help/200386250)
 
How do I reactivate my listings?
You can edit and reactivate your listings in the Inventory section of Seller Central. Please also provide the following information within 10 days:
 
1) A plan of action that explains:
-- The root cause(s) that led to the complaints about the condition of your items.
-- The actions you have taken to resolve the complaints about the condition of your items.
-- The steps you have taken to prevent future complaints about the condition of your items.
 
Here are a few things to consider as you create your plan:
--Sourcing: Are you sourcing the product from a trusted supplier?
--Listing: Is the product accurately described on Amazon? Have you ensured that there is no ambiguity and the customer is well informed?
--Packaging: Is the product in its original packaging as listed on Amazon?
-- Shipping: Have you taken all appropriate steps and quality checks to ensure that the product is stored, packed, and shipped appropriately?
--Review your communications from buyers to better understand the issues.
--Be as specific as possible in your plan.
--Do not limit your plan to issues with specific orders.
 

You can only send .pdf, .jpg, .png, or .gif files. These documents must be authentic and unaltered.
 
How do I send the required information?
Please send the above information to pq-product-review@amazon.com.
 
What happens if I do not send the requested information?
If we do not receive the requested information, and you do not resolve these concerns within 10 calendar days, we may deactivate your Amazon seller account.
 
We're here to help
You can get help creating your plan in Seller Central Help (https://sellercentral.amazon.com/gp/help/200370560).
 
You can view your account’s performance at (https://sellercentral.amazon.c ... _em_pq) or select Account Health on the home screen of the Amazon Seller app on your iOS (https://itunes.apple.com/us/ap ... 141485) or Android (https://play.google.com/store/ ... l%3Den) device. The Account Health dashboard shows how well your account is performing against the performance metrics and policies required to sell on Amazon.
 
-------------------------------------
Complaint type: NOT AS ADVERTISED
ASINs:   xxxx共8个Asins
-------------------------------------

Sincerely,
Seller Performance Team
已邀请:
相比于 店铺 被封,listing清库完,不继续售卖 损失更小,没产品了可以继续开发呀。
至于申诉,针对亚马逊提出的问题,逐条 有理有据的回答,不要模棱两可,亚马逊要看到的是你 解决问题的诚意,至于最终实现的效果如何,不要想那么多,就算你写了这个,如果后面还是有客户投诉,listing 照样被封。
所以最稳妥的办法就是 申诉 回来,然后清库下架,不计成本的 清库,提高 销售数量,这样 没准可以降低投诉比例! 不过真的很佩服你,这么低的星级 你还一直卖,发那么多库存。
相比于 店铺 被封,listing清库完,不继续售卖 损失更小,没产品了可以继续开发呀。
至于申诉,针对亚马逊提出的问题,逐条 有理有据的回答,不要模棱两可,亚马逊要看到的是你 解决问题的诚意,至于最终实现的效果如何,不要想那么多,就算你写了这个,如果后面还是有客户投诉,listing 照样被封。
所以最稳妥的办法就是 申诉 回来,然后清库下架,不计成本的 清库,提高 销售数量,这样 没准可以降低投诉比例! 不过真的很佩服你,这么低的星级 你还一直卖,发那么多库存。

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